It’s the first ever film shot in virtual reality for The Red Cross, using the medium to generate empathy and new perspectives on people living in conditions of great vulnerability. 

The Migrants Trail uses Virtual Reality to provide new perspective on the challenges faced by some of the worlds most marginalized individuals: refugees fleeing the war that has consumed Syria. The film’s capacity to generate empathy spurned the audience to action: The video was a success for the Red Cross, with the organization seeing a significant increase in donations from regions the film was marketed and distributed.

Client: RedCross

Project: Handing out hope

Deliverables: Storyboard, 360 Production, Virtual Reality Development, Post Production

1. SCRIPTING STORY     2. VR DEVELOPMENT     3. DISTIBUTION